Cum vor chinezii sa cucereasca america din 2007

Malcolm Bricklin’s Visionary Vehicles has a new vision for importing Chinese cars from partner Chery Automobile Co. Instead of importing ultra-cheap small cars, Bricklin’s new idea is to “redefine luxury” in the U.S. market.

In an interview with the Chicago Tribune, Bricklin says that VV’s first import, slated for January 2007, will be ”...a sedan the size of an Audi A4 with all-wheel-drive, leather and wood interior, a 10-year/100,000 mile warranty and a price tag of $19,000 vs. $30,000 for the Audi.” In 2008, Bricklin plans to move further upmarket from there, targeting larger BMW and Mercedes models with a V8 sedan starting at $35,000.

Bricklin hopes to woo buyers looking to move up from mid-market brands like Toyota. By selling lower volumes at higher unit profits, he hopes to turn a profit without attracting import quotas from the U.S. government.

We can speculate that Bricklin is moving upmarket to avoid competition from a coming wave of small cars from Toyota, Nissan and Honda, all of whom have established dealer networks that dwarf VV’s planned 200 dealers at launch. (So far, Bricklin has less than 50 signed up.)

That dealer network could be another stumbling block - Bricklin plans to raise much of the $200 million needed to start production by selling dealer franchises at $2 million a piece.

primul automobil cu care cei de la chery vor incerca sa cucereasca america va fi sedan-ul A520:

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o copie de Nissan altima nimic altceva in partea laterala si un pic la stopuri. Cam neunitara din punct de vedere al designului

arata binisor, da are nume de camera digitala

Geely, the Chinese automaker that turned heads with its display at the North American International Auto Show here in January, is inching closer to a U.S. market launch.

Chief operating officer John Harmer told the Society of Automotive Analysts that the company plans to enter the market in the fall of 2008 — or sooner.

The company is targeting a $7,500 sticker price for its first U.S. product and hopes to sell about 5,000 copies of what he calls a "very, very basic" small car that would nevertheless meet U.S. regulations for safety and emissions. The company turned over 12 cars for U.S. testing last July and Geely plans to start by selling cars in Puerto Rico as a test market for several months.

Harmer, quoted in the Financial Times, said the company is going ahead with what he called "a broad-based public relations effort" to ensure U.S. feeling does not turn against the imported products for political reasons or because of perceived poor quality.

What this means to you: Start thinking about it — are you really interested in getting brand-new basic transportation for under $8,000? That day is coming.